Cookie Policy
Last update: 04/01/2022
Pursuant to the EU Regulation 2016/679 (“General data protection Regulation”) and the Legislative Decree 196/2003 (Italian “Personal data protection Code”), as well as in accordance with the provisions of the Italian “Garante della Privacy” (Italy’s data protection Authority) no.229, issued on 8 May 2014, and no.231, issued on 10 June 2021, Calzature Maxstyle Sas di Valeria Marzocchi e C., with registered office in Italy, Via O. Malagodi, 19/A-B, 44042 Cento (FE) Italy; CF / P.IVA 00397090382, in the person of its legal representative pro tempore, in its quality as data processor, provides to the Users of the Website maxstyle.it (hereinafter referred to as “Website”), some useful information about the cookies used therein.
What are cookies?
“Cookies” are small text files automatically created when accessing to a specific Website, with the aim of carrying out electronic authentications, monitoring sessions and storing specific information about the User and his/her web-browsing.
More specifically, cookies are sent from the visited Website server (the physical location in which the website is stored) to the User’s browser (Microsoft Edge, Mozilla Firefox, Google Chrome, Safari, etc.); they are locally stored into the User’s computer, to be then retransmitted to the same Website server upon subsequent visits to the Website.
While browsing, Users might also receive, on their terminal equipment, cookies belonging to other websites (third party cookies), directly set and used by these websites operators, according to the terms and for the purposes defined by them.
Lastly, cookies may remain stored on Users’ computers for long or short periods of time, depending on their characteristics.
Types of cookies.
| Session cookies | Their duration corresponds to a browsing session and they automatically disappear at the end of it. |
| Persistent cookies | They remain stored in Users’ terminal equipment also after the end of the browsing session, until the scheduled expiry date. |
| First party cookies | They belong to the visited Website, which directly transmits them to the visitor. |
| third party cookies | They belong to a third party website other than the one visited by the User. The owner of the visited Website has no control on these cookies and on their relative information. Their eventual disablement does not affect in any way the browsability of the Website. The use of these cookies is governed by rules established by the third party to whom they belong. For this reason, in order to manage or disable these cookies, Users shall carefully read the privacy policies and other provisions published on these third-party websites. |
Categories of cookies.
Technical cookies
Technical cookies are those used for the sole purpose of carrying out the transmission of a communication over an electronic communications network, or to the extent strictly necessary for the provider of an information society service explicitly requested by the subscriber or User to provide this service (Article 122, paragraph 1, of the Personal data protection Code)
They are not used for further purposes and are usually installed directly by the data controller or the Website manager. Their use does not require the consent of the user concerned.
They can be grouped into
- browsing or session cookies (or strictly necessary), which gguarantee the functions relative to normal browsing and use of the Website (allowing, for example, to make a purchase or to authenticate in order to enter the reserved areas);
- analytical cookies (or performance cookies), are similar to technical cookies when used directly by the Website manager to collect information, in aggregate form, on the number of users and how they visit the Website, as well as to carry out statistical analyses on the visualization of web pages and monitor their correct functioning;
- functionality cookies (for simple interactions or functionalities), allowing the User to browse according to a series of selected criteria (for example the language or the products selected for purchase) in order to improve the service provided.
Technical cookies used on the Website
| Cookie’s name | description | |
|---|---|---|
| PHPSESSID | To store the user name of the logged in user and an encrypted 128-bit key. This information is required so that a user can remain logged in to a website without having to provide their username and password for each page they visit. Without this cookie, a user cannot switch to areas of the website that require authenticated access. | |
| Duration: session | Party: first | |
| private_content_version | Appends a random, unique number and time to pages with customer content to prevent them from being cached on the server. | |
| Duration: 24 hours | Party: first | |
| persistent_shopping_cart | Stores the key (ID) of persistent cart to make it possible to restore the cart for an anonymous shopper | |
| Duration: 1 year | Party: first | |
| form_key | A security measure that appends a random string to all form submissions to protect the data from Cross-Site Request Forgery (CSRF). | |
| Duration: session | Party: first | |
| store | Tracks the specific language of the store selected by the shopper. | |
| Duration: 1 year | Party: first | |
| login_redirect | Preserves the destination page that was loading before the customer was directed to log in. | |
| Duration: session | Party: first | |
| mage-messages | Tracks error messages and other notifications that are shown to the User, such as the cookie consent message and various error messages. The message is deleted from the cookie after it is shown to the shopper. | |
| Duration: 1 year | Party: first | |
| mage-cache-storage | Local storage of visitor-specific content that enables ecommerce functions. | |
| Duration: session | Party: first | |
| mage-cache-sessid | The value of this cookie triggers the cleanup of local cache storage. | |
| Duration: session | Party: first | |
| section_data_ids | Stores customer-specific information related to actions initiated by the shopper, such as the display of the wish list, payment information, etc. | |
| Duration: session | Party: first | |
| language | Stores the language preference of the User. | |
| Duration: 24 hours | Party: first | |
| amazon-pay-connectedAuth | Necessary for the log in to Amazon Pay and the payment function. | |
| Duration: session | Party: first | |
| apay-session-set | This cookie is used in conjunction with the payment window. The cookie necessary to secure transactions on the website. | |
| Duration: 1 year | Party: first | |
| amcookie_policy_restriction | Stores the cookies preference of the User. | |
| Duration: 10 days | Party: first | |
| amcookie_disallowed | Stores the list of cookies that are not authorized to be used by the user. | |
| Duration: 1 hour | Party: first | |
| X-Magento-Vary | Facilitates caching of content on the server to make pages loading faster. | |
| Duration: 1 hour | Party: first | |
| __stripe_mid | To provide fraud prevention. | |
| Duration: 1 year | Party: first | |
| __stripe_sid | To provide fraud prevention. | |
| Duration: 30 minutes | Party: first | |
| ku1-sid | It is used for the payment method Klarna to function, ku1-sid contains a session ID for the communication with Klarna. | |
| Duration: session | Party: first | |
| ku1-vid | It is used for the payment method Klarna to function; ku1-vid contains a visitor identifier for the communication with Klarna. | |
| Duration: 18 months | Party: first | |
| sc_f | Used to make payments through Paypal. | |
| Duration: 1825 days | Party: third (Paypal.com) | |
| x-pp-s | Used to make payments through Paypal. | |
| Duration: session | Party: third (Paypal.com) | |
| tsrce | Used to make payments through Paypal. | |
| Duration: 3 days | Party: third (Paypal.com) | |
| ts | Used to make payments through Paypal. | |
| Duration: 3 years | Party: third (Paypal.com) | |
| ts-c | Used to make payments through Paypal. | |
| Duration: 3 years | Party: third (Paypal.com) | |
| LANG | Used to make payments through Paypal. | |
| Duration: 8 hours | Party: third (Paypal.com) | |
| l7_az | Used to make payments through Paypal. | |
| Duration: 1 hour | Party: third (Paypal.com) | |
| nsid | Used to make payments through Paypal. | |
| Duration: session | Party: third (Paypal.com) | |
| _ga | Used to distinguish users. | |
| Duration: 2 years | Party: third (google.com) | |
| _gid | Used to distinguish users. | |
| Duration: 24 hours | Party: third (google.com) | |
| _gat | Used to distinguish users. | |
| Duration: 1 second | Party: third (google.com) | |
| _dc_gtm_UA-* | Used to store number of service requests. | |
| Duration: 1 minute | Party: third (google.com) | |
Analytical cookes used on the Website
The Website makes use of Google Analytics with anonymized IP. It is a web analysis service provided by Google Ireland Ltd., which makes use of analytical cookies to collect data and carry out statistical analyses, in aggregated and anonymous form, basing on the use of the Website. Google privacy policy instead, governs the processing of personal data belonging to Users of Google products and services. The list of cookies used by Google Analytics can be found here.
Profiling or Advertising cookies
Profiling or Advertising cookies are used to monitor and profile Users during Website browsing, in order to study and store their browsing and consumption habits and behaviour, on this Website and on the Web in general, also for the purpose of sending advertising about targeted and customised services.
| Cookie’s name | description | |
|---|---|---|
| cto_bundle | Presents more relevant content and advertisement to the user: the service is provided by third-party advertisement hubs, facilitating real-time bidding for advertizers. | |
| Duration: 13 months | Party: first | |
| _fbp | It allows to show our advertising to Users who have already visited our Website when they are on Facebook or on a digital platform supported by Facebook Advertising. | |
| Duration: session | Party: first | |
| _gcl_au | It is used as conversion tag linker in web containers that can be configured to link across domains for cases where you have the landing pages and conversion pages on multiple domains for Google Adsense. | |
| Duration: 3 months | Party: first | |
| _stlouid | Still unclassified. | |
| Duration: 7199 days | Party: first | |
| uid | A unique ID that identifies a User returning on the Website. | |
| Duration: 2 years | Party: third (criteo.com) | |
| datr | Fraud prevention. | |
| Duration: 2 years | Party: third (facebook.com) | |
Information about the processing of personal data.
The processing is performed with electronic and automated tools, avoiding any disclosure or communication to third parties, according to the purposes above descripted for each third-party cookie. To read the complete information on the processing of personal data, pursuant to EU Regulation 2016/679 and Legislative Decree 196/2003, see the Privacy Policy of the Website.
Managing cookies preferences.
Except for technical cookies, the provision of data is left to the will of the person who decides to browse on the Webite after having read, upon log in, the brief information contained in the appropriate banner and having given the consent by clicking on the "ACCEPT" button. Alternatively, the interested user may not consent to the installation of non-technical cookies by clicking on the "REJECT" button.
It is possible to specify your cookie preferences by clicking on "SET PREFERENCES" on the appropriate banner. You will then be redirected to a page where you can indicate your preferences in relation to each category of cookies. It will always be possible to change your preferences by clicking on "COOKIE SETTING" from the menu in the footer of the Webite.
In any case, in order to proceed with the deactivation of cookies or select the desired block level, the User may use his or her browser, modifying its settings.
Below you can find links to the main browsers currently on the market for changing session settings.
GOOGLE CHROME
Italiano: https://support.google.com/chrome/answer/95647?hl=it
English: https://support.google.com/chrome/bin/answer.py?hl=eng&answer=95647
FIREFOX
Italiano: https://support.mozilla.org/it/kb/Gestione%20dei%20cookie
English: https://support.mozilla.org/en-US/kb/enable-and-disable-cookie-website-preferences
MICROSOFT EDGE
Italiano: https://support.microsoft.com/it-it/help/4027947/windows-delete-cookies
English: https://support.microsoft.com/en-us/help/4027947/windows-delete-cookies
SAFARI
Italiano: https://support.apple.com/it-it/HT201265
English: https://support.apple.com/kb/PH17191?viewlocale=it_IT&locale=en_US
Further information and requests regarding privacy can be sent to through the contact form available at the Contact us page